Facebook - Cheshire Business Twitter - Cheshire Business
http://www.mitchellcharlesworth.co.uk

Food for thought for older generation

A Cheshire-based home care company has launched a new campaign around eating as we get older, with statistics showing that 50 per cent of over 75s eat less food than they used to.

An independent survey by Home Instead Senior Care also revealed that almost one-in-five over 75s haven’t eaten a meal with anyone for three months or longer, saying they have less desire to eat or don’t feel hungry when they are eating alone.

Additionally, one fifth of over 75s (20%) are struggling to cook their own food and over a third (34%) admit regularly skipping meals (at least once a week), with nearly one-in ten doing so on a daily basis.

In light of this research, Home Instead’s ‘Stay Nourished’ campaign is seeking to help educate the local community about the importance of nutrition, how to spot malnutrition and dispel misconceptions around diet and appetite for our older generations.

Julie and Steve Akroyd, co-owners of Home Instead in East Cheshire, have provided caregivers with tools, nutrition guides, and useful advice to help support their older clients to eat healthily, stay nourished and avoid illness through poor nutrition.

They said: “We want to bring back the love of food for older people here in East Cheshire. At Home Instead, we ensure our clients eat well, but not all older people have this support and families can often struggle to encourage elderly relatives to eat healthy meals regularly.

“As people age, they experience changes to their sense of smell, taste and vision, this combined with health issues and often living alone can all impact on their desire to eat.

“Good nutrition is essential to help older people live well and the guidance we will be providing as part of the Stay Nourished campaign looks at all aspects of healthy eating, malnutrition, food hygiene, food preparation and cooking methods. We are committed to helping older people to eat well, drink well and age well.”

Home Instead Senior Care says it is keen to deliver community workshops to local businesses, groups and organisations and is encouraging people to get in touch to book a free session.

Pictured:  Home Instead launches Stay Nourished Campaign with caregivers Pauline Jepp, Sarah Marner, Janet Todd, Tom Thistleton, Teryl Knowles, Lucy Diggins, and Anita Willoughby

Global stage beckons for region

Cheshire and Warrington will showcase unique investment potential

12th November 2018

Tourism heads towards a £1 billion boost

Importance of visitor economy is emphasised in new report

17th September 2018

New hub will boost workplace wellbeing

Businesses will work together to tackle issue

3rd October 2018

New branding unveiled at soccer centre

Breakfast company Mornflake backs football skills training

22nd October 2018

Healthy plants mean a healthy office

Could your workforce benefit?

2nd July 2018

Council finances in healthy position

Accounts balance despite challenging year

3rd July 2018

Buying or selling a business?

Cheshire lawyer's tips to take the stress out of a deal

25th June 2018

Funding available for eco projects

SMEs urged to sign up

18th July 2018

Promotions add up for accountancy firm

Lucky seven step up

6th July 2018

Mike receives a top honour

College director meets The Queen

5th July 2018

No more 'not spots' - let's get Cheshire connected

Campaign to rid the area of blackspots

26th June 2018

New B2B magazine launched in Cheshire

Cheshire Business the result of feedback across county

13th June 2018

Chester Races unveils economic impact report findings

Plans revealed to reduce impact of fixtures on city retailers

21st June 2018

Key role for Christine

New board for LEP discussions

13th July 2018

Academy offers digital training

Learners and employers will boost skills in Microsoft-backed scheme

27th July 2018